Lisa R. Bock, assistant professor of computer information technology at Pennsylvania College of Technology, tackles a timely issue with her presentation: "Who Am I; Who Do I Claim to Be? Protecting Identity in the 21st Century." Bock examines the latest technological tools available to ensure identity protection, including biometrics, and explores how those innovations can be balanced with issues such as privacy and cost effectiveness. The presentation is part of Penn College's Centennial Colloquia focused on technology and society. Recorded on September 16, 2014